Craftsman
PARTNERING WITH THE WORLD'S
BIGGEST RETAIL BRANDS.
SEE THE WORK
  • Sofia iPad
    Sofia Logo

    STATE CREATED A BILINGUAL CROSS-CHANNEL LOOK BOOK TO INCREASE AWARENESS OF WOMEN'S APPAREL AT KMART

    A SHOPABLE LOOKBOOK FEATURING MODERN FAMILY STAR SOFIA VERGARA HIGHLIGHTS HER SEASONAL COLLECTION EXCLUSIVELY AT KMART.

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  • Sofia Logo

    STATE CREATED A BILINGUAL CROSS-CHANNEL LOOK BOOK TO INCREASE AWARENESS OF WOMEN'S APPAREL AT KMART

    A SHOPABLE LOOKBOOK FEATURING MODERN FAMILY STAR SOFIA VERGARA HIGHLIGHTS HER SEASONAL COLLECTION EXCLUSIVELY AT KMART.

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  • OUR APPROACH

    OUR REPEATABLE SYSTEM FOR APPROACHING AND SOLVING A PROBLEM

    This first phase in our design methodology is all about the client. Successful web design must focus on the business needs of the client and how they relate to their customers. No-one knows your business better than you. So we work closely with you to understand your needs and objectives. We gain knowledge of the core components of your business, what it does and how it works.

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  • OUR APPROACH

    OUR REPEATABLE SYSTEM FOR APPROACHING AND SOLVING A PROBLEM

    This first phase in our design methodology is all about the client. Successful web design must focus on the business needs of the client and how they relate to their customers. No-one knows your business better than you. So we work closely with you to understand your needs and objectives. We gain knowledge of the core components of your business, what it does and how it works.

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  • THE FUTURE OF SHOPPING
    KEY INSIGHTS TO CONSUMER BEHAVIOR AND EMERGING TRENDS
    HOLIDAY SHOPPERS

    70% of holiday shoppers last year said they made purchases online rather than in stores because online retailers offered better deals.

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    ONLINE RETAIL SPENDING

    Spending will increase 45% by 2016 to $327 Billion - compared to $202 in 2012. This is particularly true of categories such as apparel and jewelry due to rich selling tools such as zoom, color swatching, and configurators.

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    MOBILE MADNESS

    Average Order Value on an iPad is 50% higher than any other mobile brand. iPad conversion rate is nearly 3 times higher and average price per item is higher for iPad purchases.

  • THE FUTURE OF SHOPPING

    E-RETAIL SPENDING

    Spending will increase 45% by 2016 to $327 Billion - compared to $202 in 2012. This is particularly true of categories such as apparel and jewelry due to rich selling tools such as zoom, color swatching, and configurators.

WE DO MORE THAN SOFTLINES